Doogood Australia is renowned in the fencing industry for providing quality end-to-end steel fencing solutions for commercial and residential customers Australia-wide. A huge range of fencing is available in-stock for delivery daily, and is backed by industry-leading service, provided by knowledgeable staff.
For over 15 years Doogood has been manufacturing and supplying a comprehensive range of steel fencing products including pipe, fencing panels and gates, powder coated in-house using high-tech equipment to provide a flawless finish. Doogood experienced significant growth over a short period and required a full review of their marketing activities and recommendations provided for improvement.
Doogood were searching for a single agency partner - to be responsible and accountable for building brand awareness and generating quality leads for their growing business.
To improve the customer experience and SEO results a full website redevelopment was undertaken. A full suite of marketing services was employed; architecture planning, a bold custom design (for ease of navigation and to meet SEO requirements) and copywriting that speaks to the audience.
The Doogood website has been custom designed to communicate the extensive range of fencing products and services and ensure both existing and new customers can find exactly what they need. Detailed product specifications, data sheets and case studies, showcasing a variety of steel fencing projects, can be found on the site.
Zeemo delivers a comprehensive range of ongoing services, including digital advertising, email campaigns and content marketing, all aimed at informing, engaging and educating Doogood’s target audience.
